Photo for Northeast Fire Protection District website, developed by Danni Eickenhorst. Photos by Ashley Kuentsler.
ReachDynamics Explainer Graphic
ReachDynamics offers groundbreaking tools in ad tech that many people are not yet familiar with. Similar to, but often superior to traditional cart abandonment tools, ReachDynamics is able to identify individuals before they add a single product to their cart through Visitor ID technology. To help ease the learning curve, I worked with the team to create this explainer graphic. Learn more about their email remarketing and direct mail retargeting tools at www.reachdynamics.com.
105.7 The Point & Steve's Hot Dogs Telethon Fundraiser
Danni worked with the team at Steve’s Hot Dogs to run a 28-hour social media campaign to raise $750.00 in support of the Ronald McDonald House Charities of St. Louis. The fundraiser was in concert with the annual 28-hour telethon by Donny Fandango and the crew at 105.7 The Point.
Utilizing only Facebook, Twitter, and Instagram, Danni activated the Steve’s Hot Dogs & Urge fanbase and a group of social media influencers and media figures to raiser awareness of the effort.
Within 24 hours, the following was achieved:
• The fundraising goal was exceeded - raising $920. • #MakeKevinShaveIt trended locally on Twitter. • 1,245,952 impressions of the hashtag • 259,461 reached by campaign content